Personal profile
About
Dr. Nazuk Sharma is an Assistant Professor of Marketing at the Dolan School of Business, Fairfield University. She holds a Ph.D. in Marketing from the University of South Florida. In her industry experience prior to pursuing her Ph.D., she has worked as a Business Analyst in an ecommerce start-up in India and as an operations trainee at IBM India Pvt. Ltd.
Contact Information
o: Dolan School of Business Rm 1105
p: 203-254-4000 x2325
Related documents
Disciplines
- Business
- Marketing
Research output
- 3 Article
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Active White Space (AWS) in Logo Designs: Effects on Logo Evaluations and Brand Communication
Sharma, N. & Varki, S., Jan 1 2018, In: Journal of Advertising. 47Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Decoding the effects of a product’s cast shadow in brand advertising
Sharma, N., Jan 1 2018, In: Journal of Product & Brand Management. 27Research output: Contribution to journal › Article › peer-review
Open AccessFile -
Luxury implications of showcasing a product with its “cast” shadow
Sharma, N., Jan 1 2018, In: Journal of Consumer Marketing. 33Research output: Contribution to journal › Article › peer-review
Open AccessFile